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Does a Social Media Manager’s Follower Count Matter?

Does a Social Media Manager’s Follower Count Matter?

A picture of a woman, TCB Social Media, with the words: If you were looking to hire a social media manager, does their follower count matter?

What Taylor Swift’s Life of a Showgirl Teaches Small Business Owners About UGC

A picture of Taylor Swift in her Showgirl era, with the words The Taylor Swift Marketing Strategy all female owned small businesses should steal

Stop Putting THIS in Your Instagram Captions!

If I Had to Start My Instagram Account Again, Part 2

5 Instagram Updates You Need to Know

What to post on Instagram in the run up to Christmas 🎄

How to Get More Followers on Instagram (without beating the algorithm!)

What to Post on Instagram in October

How to Find Followers on Instagram

How Often Should You Post Stories on Instagram?

Recent Posts

  • Does a Social Media Manager’s Follower Count Matter?
  • What Taylor Swift’s Life of a Showgirl Teaches Small Business Owners About UGC
  • Grow on Instagram WITHOUT posting!
  • How to Make Instagram Easier When You’re a Busy Small Biz Parent
  • Feeling Burnt Out by Instagram? Here’s a Better Way for Small Biz Owners

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Tell me I’m not the only one?!?! 😲 I mean I knew Tell me I’m not the only one?!?! 😲 I mean I knew it was trending audio I’ve heard it a billion times but I did not make the @strangerthingstv Steve Harrington connection! Man I feel old!! #trendingaudio❤️ #steveharrington #ifeelold #didyouknowthis
Jump on this Trend now! First thing you need to d Jump on this Trend now! First thing you need to do is save the audio. I like to save it in Edits. If you need help doing this please ask: there are no stupid questions! And remember I am here to help! Then you need two clips: one you film, and one we’re gonna use AI for! First the one you film: take a short video of yourself looking up into the sky. Points for award winning shocked acting like in mine. #oscarworthy 🤣 you then need to type the on screen text hook which says: I asked the universe for a sign The second clip we can use AI to generate. Now I used Chat GPT but other AIs are available! I typed in this prompt: There’s a Reels trend right now where people look up into the sky and the hook on the screen says: I asked the universe for a sign. It then cuts to a picture of the sky, and the clouds are giving them the sign. Ie a wine glass, a coffee cup etc… sometimes there are words as written in the clouds. People are using AI to generate this picture. I’m going to give you text to use, and I’d like you to generate the image. It needs to be 16:9 so it’s optimised for a Reel. Do you understand the brief? This part might need some tweaking and a bit of chat with Chat! I wanted my image to look a bit more realistic so I uploaded a random picture I had of the sky! And asked it to add the wording to that. But I could’ve easily used the first one it generated. Jump on it now before it’s everywhere! And if you have any questions, drop em in the comments. And don’t forget to follow @tcbsocialmedia for more trends and tips! Suze 🫶🏽 #howtogrowoninstagram #smallbizlove #instagramcoach #socialmediamanagers
If you use Instagram to market your small business If you use Instagram to market your small business, and if you’re a female founder and a mum, right about now you’re probably thinking about school returns, if the kids coats are warm enough for this cold spell, and both dreading and wanting it to snow! 🛷❄️⛄️ So it’s likely that Instagram is low down on the to do list… and look that’s ok. Yes it’s true that I tell all of my clients to post consistently. It’s not about volume: it’s about consistent quality. But if you can’t face creating content this week, don’t stress. Do this 👇🏽 instead. Actually even if you’re all over your content, still do this! Take screen shots of all your metrics now. Go screenshot your profile. Click on your insights. Set the timeframe to the last 90 days. And start grabbing a shot of your views, your reach, which posts did well for which metric (ie for follows, for likes etc) Then this next bit is very important! Put them all into a folder on your phone and name it Jan26 Metrics. So you can find all those screen shots easily! And now here’s why I’m recommending this. Sometimes it’s easy to get hung up on follower numbers and to feel like you have no real growth. But checking in like this gives you visual proof of how far you’ve come. If you’d taken then screen shots in Jan25 you could look back and see what you’ve achieved! We tend to move the goal posts when it comes to success so having a visual is important for reminding us of how far we’ve come. Because you have come SO far! You’re doing amazingly brilliants things! And if you’ve got this far, to this point in the caption, drop me a ⛄️ in the comments. I post on Instagram sharing everything I know about how to grow your small biz account, and I really do appreciate that you’re here. Suze ⛄️ #howtogrowoninstagram #smallbizlove #instagramcoaching #socialmediamanagers

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