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Why Posting More on Instagram Isn’t the Answer (And What to Do Instead)

Why Posting More on Instagram Isn’t the Answer (And What to Do Instead)

woman holding an ipad on the screen is a guide called turn your content into customers by tcb social media

Does a Social Media Manager’s Follower Count Matter?

A picture of a woman, TCB Social Media, with the words: If you were looking to hire a social media manager, does their follower count matter?

What Taylor Swift’s Life of a Showgirl Teaches Small Business Owners About UGC

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Stop Putting THIS in Your Instagram Captions!

If I Had to Start My Instagram Account Again, Part 2

5 Instagram Updates You Need to Know

What to post on Instagram in the run up to Christmas 🎄

How to Get More Followers on Instagram (without beating the algorithm!)

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Recent Posts

  • Why Posting More on Instagram Isn’t the Answer (And What to Do Instead)
  • You Can Film B-Roll Anywhere: The Secret to Creating Instagram Content for Your Small Business
  • Does a Social Media Manager’s Follower Count Matter?
  • What Taylor Swift’s Life of a Showgirl Teaches Small Business Owners About UGC
  • Grow on Instagram WITHOUT posting!

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Your Instagram account just got better

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If you HATE making content this is for you! The n If you HATE making content this is for you!

The number one easiest way to make content: B Roll!

If you don’t want to read the rest of this caption just comment BROLLGUIDE and I’ll send you a link to download a free guide.

If you would like to read the caption, you might be wondering: what’s B Roll?

B Roll is video clips of anything. 

Could be you typing at your desk. 

Making coffee. 

Walking into shot in your kitchen and back out again…

The B Roll is just the vehicle to get your message across, when you’re marketing your small business on instagram. 

And the easiest way to make content? Have a folder on your phone called BROLL and fill it with clips like this!

Hands down the fastest way to make a Reel.

You add your HOOK, that’s the words in the screen (take another look at my Reel above and you’ll see the spaces I left for the words. This is the bit where you type something that your ideal customer, or client, wants to hear / benefits from heating…

I’ve made a free guide for shooting B Roll at home. Because I understand that not every small biz owner wants to film it in their local park! 

Just comment BROLLGUIDE and my lil insta bot will DM you a link. 🔗

Don’t feel you need to add the word please. Sometimes the lil bit gets confused and sends you a different link. Stupid insta bot! 🤖🙄

BROLLGUIDE

Have fun!
Suze 🫶🏽

#howtogrowoninstagram #smallbizlove #smallbusinesslondon #smallbusinessuk
You can film B Roll anywhere! But Suze what’s B R You can film B Roll anywhere!

But Suze what’s B Roll? My friend this is gonna change how you make content on Instagram for your small business!

If you’re like my husband and is a TLDR moment (Too Long Didn’t Read!) then just comment BROLLGUIDE and I’ll send you a link to a free guide!

Think about this: you started your business because you love what you do. And everyone said: use insta to spread the word! So now you’re waking up and thinking what the hell can I post on Insta today?! 🤷🏼‍♀️🤷🏼‍♀️🤷🏼‍♀️

Having a folder full of B Roll clips like this one makes creating content for your small biz easy! 

But Suze: what does walking in the street say about my business?! It’s not connected!

Here’s the beautiful thing about marketing psychology: people buy from people. They need to see you. 

So in B Roll clips like this: they see a human being doing human being things. 

And then the video becomes the vehicle for the message. My message: you can shoot your B Roll anywhere! Even in the street feeling embarrassed!

Want a free guide to filming B Roll that you can use over and over again for your small business? Comment BROLLGUIDE and my lil insta bot will send you a link! 🔗

You got this. And I got you.
Suze 🫶🏽

#howtogrowoninstagram #smallbizlove #smallbusinesslondon #smallbusinessuk #instagramcoach
I hate making content!! 😡 I’m a social media mana I hate making content!! 😡

I’m a social media manager and Instagram coach and I hear this from small business owners ALL the time! 

You didn’t start your business to become a content creator right?!

So let’s make it easy. B Roll.

B Roll is video clips of pretty much anything. But if you’re in it all the better! Because people buy from people! 

So I advise every small biz client to have a bank of B Roll saved on their camera roll at all times for making speedy but relevant content!

Want a free guide to making B Roll you can use over and over and over again?!

Comment BROLLGUIDE below and my lil insta bot will send you a link! 

Suze 🫶🏽

#howtogrowoninstagram #smallbizlove #contentmadeeasy #socialmediamarketing #smallbusinesslondon

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