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Does a Social Media Manager’s Follower Count Matter?

Does a Social Media Manager’s Follower Count Matter?

A picture of a woman, TCB Social Media, with the words: If you were looking to hire a social media manager, does their follower count matter?

What Taylor Swift’s Life of a Showgirl Teaches Small Business Owners About UGC

A picture of Taylor Swift in her Showgirl era, with the words The Taylor Swift Marketing Strategy all female owned small businesses should steal

Stop Putting THIS in Your Instagram Captions!

If I Had to Start My Instagram Account Again, Part 2

5 Instagram Updates You Need to Know

What to post on Instagram in the run up to Christmas 🎄

How to Get More Followers on Instagram (without beating the algorithm!)

What to Post on Instagram in October

How to Find Followers on Instagram

How Often Should You Post Stories on Instagram?

Recent Posts

  • Does a Social Media Manager’s Follower Count Matter?
  • What Taylor Swift’s Life of a Showgirl Teaches Small Business Owners About UGC
  • Grow on Instagram WITHOUT posting!
  • How to Make Instagram Easier When You’re a Busy Small Biz Parent
  • Feeling Burnt Out by Instagram? Here’s a Better Way for Small Biz Owners

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Remind your audience that you’re there for them. W Remind your audience that you’re there for them. With the same beer. Different cocktails. Different toffees or pastries…. Whatever they need: you’re there. 🫶🏽 So easy to film! You don’t even need that final clip with two people if you’re on your own doing your filming. Just prop your phone up somewhere with good light. And keep placing the drink, coffee, cake down on the same spot. Then just edit the footage using the insta app, if I like to rude Edits. Don’t forget to drop me a follow over at @tcbsocialmedia for more Reels ideas and insta marketing tips for your bar, restaurant, hotel, pub or coffee shop! Suze 🫶🏽 #howtogrowoninstagram #socialmediamarketing #hospitalityindustry #londonhotels #englishpub
It’s so cringey!! 🙈 I hear this from clients all It’s so cringey!! 🙈 I hear this from clients all the time! Why do I have to film myself? Isn’t it bad enough that I have to take a photo. I don’t want to pretend I’m drinking coffee online! I’m not a teenager! I get it! Believe me. I’m Gen X for gods sake! I can’t film any Reels if my husband is working from home! I’m way too embarrassed that he’ll walk in while I’m pointing to imaginary words on the screen. 🙈😂 But this is social media marketing on a social media platform. People are looking for connection. They need an emotional reason to want to invest their time energy and money on your small business. They need to see you. But Suze I don’t know what owner of Adidas or Andrex look like! True. But Adidas use famous sportspeople. And Andrex went down the cute puppy route. They created a connection. So yes. You do need to show up on social media if you are using it to market your small business. It will feel cringe. But it will make a difference. And it will get easier. If you’ve found this useful, drop us a follow over at @tcbsocialmedia and make all the cringe worthwhile! Suze 🫶🏽 #howtogrowoninstagram #smallbusinesslondon #socialmediamanager #smallbizlove #instagramcoach
Steal my HOOKS 👇🏽 The solution to all my problems Steal my HOOKS 👇🏽 The solution to all my problems might not be ___ but I should probably go & check… Fill in the blank with: Hotels / holiday cottages - a city break with my BFF / a weekend at the coast with the fam / a kingsize with 400 thread count sheets and a tub in the room Cafés / Coffee Shops - an iced matcha and cinnamon bun / an Easter themed hot chocolate with a side of mini eggs Restaurants / gastro pubs - bottomless brunch with the girls / steak dinner for 2 with a side of flirting Think about it as this: What do you provide / sell? How can you talk about the benefit of that to the person who really needs it? Are you an estate agent? The solution to all my problems might not be a new house but I should probably go & check out this one 🏡 Are you an interior designer? The solution to all my problems might not be striped wallpaper in the spare room but I should probably go & check… Add humour, add personality. Make people smile. Make people remember you. Want more hooks to use? Comment HOOKSPLEASE and I’ll DM you. Suze 🫶🏽 #howtogrowoninstagram #smallbusinessuk #socialmediamanagers #instagramcoach #trendingaudios

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