Mums Who Run Small Businesses; Here’s a Christmas Hack!
If you’re a mum who runs a small business, you brain might be doing this right about now:
What am I going to post on Insta next week?
Did I book a food order?
When is Christmas Jumper day?
What’s the last post day for Christmas cards?
When is their carol concert? Did I need to book tickets?
Can I…? Should I…? Where is…? When is….? GAHHHH!!!
Mums in business: I got you! š«¶š½
Here is the perfect Christmas insta hack for you if you want to keep posting over the festive season. But you just donāt have the brain space to keep coming up with content ideas!
Because itās a well documented fact that itās the women who keep the Christmas magic alive throughout December. Not to take away from the men, the dadsā¦ But! It is largely the ladies who are buying food, wrapping gifts, writing cards, planning the stockings, finding the Christmas jumpersā¦ the list is endless am I right?! š¤Ŗš©
So hereās what you can do to reduce the insta stresses:
Take a look at what you posted last Christmas and REPURPOSE.
Didnāt have a business last Christmas? Take a look at what your competitors posted last Christmas!
Marketing is all about repetition. There’s a marketing saying that people need to hear something at least 7 times before they buy.
And think about how many people are on Instagram at any given moment. Thereās a very high likelihood that your ideal follower will not see EVERY one of your posts. So you gotta say that same thing maybe 14 times. 21 timesā¦ 28 times?! A little Christmas maths for you there!
So take what worked last year. And repost it. Or remake it. Or turn a Reel into a carousel. Then do it again with different music!
Take the insta stress out of Christmas!
And if you found this hack useful, drop us a follow @tcbsocialmedia Thereās much more like this to come.
Suze š«¶š½
Category: Insta Tips, Marketing